What can you do to improve your digital marketing today?
Start with the basics
It may sound simple but identifying your audience, addressing their needs, then defining your goals and aligning the two, is a critical and often overlooked exercise.
Once you know your goals you can develop a strategy, content map and workflow to allow you to begin working towards achieving your goals.
Next ensure your website foundation is in place, with good content that answers your audiences questions, needs and problems. Create engaging content on your website that is easy for people to share.
Once you have a good foundation and clear direction, you are ready to start creating, publishing and amplifying your engaging content.
What will be the best method for you to get your message out there?
PR? eMail marketing? Video? Social Media? Choose your channels and focus. Be consistent. Make sure your digital message is aligned with your offline communications.
We can help you with your digital marketing
Stick Marketing is here to help, we can work as part of your business on a freelance, retainer or ad hoc basis to get your marketing working for you.
Let's get started:
- Identify your target audience needs
- Define your goals
- Define your strategy
- Develop a content map
- Plan your workflow
- Audit your website - visually and statistically
- Create your content
- Research your channels
- Amplify your content
- Repeat with consistency.
Get in touch with us to find out how we can help you reduce your digital marketing to do list and get great results.